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Giving and Getting Feedback About Creative Work

The Path to a New Brand Story: Sweet Briar College

Crash Course in Design Thinking

Neuromarketing in Higher Education

A Case Study in Influencer Marketing

The Liberal Arts Value Proposition

Let the Story Do the Work

New Year, New Marketing Role

Top Podcasts of 2017

Top 5 Blog Posts of 2017

Telling a Story to Sell the Change

Improving Your International Recruitment Strategy

AMA Higher Ed Preview