Giving Tuesday and end-of-year giving are right around the corner, and generating donations for your institution means you need to drive donors to your giving form and get them through the process quickly and easily. In this episode of Advancement Live, Kim Infanti speaks with experts from Purdue, Fordham, and iModules as they share how to improve your online giving form and the donor experience. Learn how to create simple and personalized giving experiences at your institution. Hear ideas to drive traffic to and make it easier for potential donors to reach your giving form. Leave this episode with some easy changes you can implement to improve your online giving experience immediately!
Kim InfantiKim Infanti enjoys being a connector and finding new ways to foster relationships using social media. She is the Director of Strategic Communications and Digital Engagement in Syracuse University’s Office of Alumni Engagement. Prior to joining the alumni office, Kim oversaw alumni programs in Syracuse University’s Career Services office. One of her proudest accomplishments during that time was creating the @WorkingOrange Twitter handle, a concept that many peer institutions have since modeled.
Elaine is assistant director of the Fordham Fund, overseeing affinity giving. In her role, she develops and maintains effective crowdfunding projects via GiveCampus, spearheads Fordham’s “peer-to-peer asking” volunteer program, manages the undergraduate student giving program as well as the reunion class committee program, and assists in streamlining direct mail processes. Elaine is a 2013 graduate of Binghamton University.
Kate is director of digital fundraising at the Purdue Research Foundation. In her role, Kate is charged with overseeing email strategy, as well as Purdue’s Day of Giving, online giving, and crowdfunding platform. She graduated in 2012 from Purdue University with a degree in communication and completed her MBA from Purdue’s Krannert School of Management in 2016.
Mirko is senior account manager and client consultant at iModules Software. Prior to joining iModules, Mirko worked at Wilkes University as the director of alumni relations and annual giving. At iModules, Mirko consults with clients to help them to meet their strategic goals with Encompass. He received his bachelor’s degree from Drew University and his master’s degree at the College of Europe.